MailerLite Pricing
- Marketing pricing
- $12/mo at the smallest
- Free plan
MailerLite pricing starts at $12 a month, which is $144 over twelve months. There is a free plan, and a trial on the paid tiers: 14 days of premium features.
Opens the vendor's own pricing page. Figures here were read from it on 19 August 2026.
MailerLite pricing at a glance
| Entry price | Free up to 250 subscribers; Comfort from $12/month at 500 subscribers |
|---|---|
| Smallest invoice | $12 a month, or $144 a year |
| How that is reached | Comfort at $12 a month |
| Seat minimum | None on the entry plan |
| Free plan | Yes |
| Free trial | 14 days of premium features |
| How it charges | subscription |
| Prices read from | The vendor's own pricing page |
| Last checked | 19 August 2026 |
Every MailerLite plan and what it costs
Read from the vendor's own pricing page on 19 August 2026. Charged as subscription. Free trial: 14 days of premium features.
| Plan | Price | Billing | What it is |
|---|---|---|---|
| Free | $0 | per month | Up to 250 subscribers and 2,500 monthly emails, MailerLite branding |
| Comfort | $12 | per month | $10.80 billed yearly at 500 subscribers. Unlimited monthly emails |
| Power | $25 | per month | $22.50 billed yearly at 500 subscribers. Adds advanced features and support |
| Comfort at 10,000 subscribers | $89 | per month | Read from the subscriber slider. $961.20 billed yearly |
| Comfort at 50,000 subscribers | $319 | per month | Read from the subscriber slider. $3,445.20 billed yearly |
| Enterprise | Custom | Negotiated | For very large lists and dedicated support |
What MailerLite actually costs over a year
A monthly price is not the same thing as a monthly contract. These are the plans above resolved both ways, per seat or unit where the plan is charged that way. Where a vendor quotes only a yearly figure it is divided by twelve rather than left out, and the Quoted column says which figure the vendor actually publishes.
| Plan | Quoted | Monthly | Over 12 months |
|---|---|---|---|
| Comfort | per month | $12 | $144 |
| Power | per month | $25 | $300 |
| Comfort at 10,000 subscribers | per month | $89 | $1,068 |
| Comfort at 50,000 subscribers | per month | $319 | $3,828 |
Cancelling MailerLite, and getting money back
Read from the published MailerLite terms on 18 September 2026. These are the terms, not legal advice: consumer law where you live may give you rights the terms do not mention.
| When you cancel | The account downgrades to the Free plan when the current billing cycle ends, rather than closing, and is not charged again. |
|---|---|
| Changing mid-term | The downgrade has conditions: Free allows two users, so others are removed automatically, and caps active subscribers at 250, so a larger list must be cut to that first. Custom domains have to be disconnected from landing pages and sites before cancellation can start. |
| Your data afterwards | Subscribers, campaigns and reports all stay intact in the account after the downgrade. |
MailerLite help, what happens when I cancel my subscription ↗ · read 18 September 2026
MailerLite pricing against its competitors
Compared on the smallest invoice each vendor will accept, not on the advertised per-seat rate. Where a product has a seat minimum, the figure below is the minimum times the rate, because that is the cheque you would actually write.
| Product | Cheapest paid entry | Free plan | Against MailerLite |
|---|---|---|---|
| Brevo | $9 a month | Yes | −$3 a month (−25%) |
| MailerLite | $12 a month | Yes | This product |
| Mailchimp | $20 a month | Yes | +$8 a month (+67%) |
Which MailerLite plan should you buy?
| Your situation | Recommended | Why |
|---|---|---|
| You have fewer than 250 subscribers | Free | 250 subscribers and 2,500 monthly emails. Cut from 1,000 during 2026, so it is now a trial rather than a plan to sit on. |
| You want branding removed and unlimited sends | Comfort | $12 a month, or $10.80 billed yearly at 500 subscribers. |
| You need advanced features and priority support | Power | $25 a month, or $22.50 billed yearly at 500 subscribers. |
| You are comparing options at 10,000 subscribers | Price MailerLite properly here | This is where it beats Mailchimp most clearly, so run the comparison at your actual list size rather than the headline. |
| Your list is purchased or affiliate-heavy | Do not use MailerLite | Approval is strict and accounts get rejected. Be honest about how the list was built. |
| You need ecommerce revenue attribution | Consider Klaviyo instead | MailerLite does not model product and order data at that depth. |
Price it at your real list size
MailerLite charges on subscriber count, and every published figure is quoted against a specific tier. The prices above are at 500 subscribers, which almost certainly is not you. Use the slider on the pricing page at your actual number, then do the same on Mailchimp’s page. The gap widens as the list grows, and at 10,000 to 25,000 subscribers it is usually the largest single saving available in a small business software stack.
Unlimited emails is the underrated part
Several competitors cap monthly sends as well as contacts, which means a business that wants to email its list weekly rather than monthly hits a limit unrelated to list size. MailerLite’s paid plans remove that constraint, so send frequency becomes an editorial decision rather than a billing one.
Manual approval catches people out
New accounts are reviewed by a human before sending is enabled, and MailerLite declines accounts it judges high-risk: purchased lists, aggressive affiliate marketing, some crypto and adult categories. This is why its deliverability is good, and it is also a genuine operational risk if you are migrating urgently. Apply and get approved before you cancel your current provider.
Comfort or Power?
Comfort at $12 covers newsletters, automation, landing pages and unlimited sends, which is the whole product for most businesses. Power at $25 adds the more advanced features and priority support. Start on Comfort; the upgrade is trivial and the downgrade is not always.
Where to look instead
If you send infrequently to a very large list, Brevo prices on sends rather than contacts and inverts the economics. If you sell products and want revenue attributed to individual flows, Klaviyo is worth its premium. And if you are a writer with a paid newsletter, Kit is built for exactly that.
MailerLite questions, answered
- Does MailerLite have a free plan or free trial?
- MailerLite has a free plan. A free trial is available: 14 days of premium features.
- Can I self-host MailerLite?
- No. MailerLite is a hosted service only, so your data lives on the vendor's infrastructure.
Opens the vendor's own pricing page. Figures here were read from it on 19 August 2026.
What this profile is based on
Nobody here has used MailerLite. This profile is desk research: prices read from the pages cited below, on the dates shown , from one primary source , with 2 captures taken by us . How we research a profile.
Where MailerLite appears on this site
- Deal record Black Friday 2025 deal tracker tracked as expired
- Another profile Brevo names it as a competitor
- Another profile Kit names it as a competitor
- Another profile Loops names it as a competitor
Counts pages on this site that name the product by choice - price guides, pricing question pages, deal records and other profiles. Category and directory indexes list everything automatically and are not counted.
Provenance and freshness
What has changed
-
August 2026
- Ladder re-measured by walking the subscriber slider; Comfort is $19 at 1,000, $89 at 10K and $319 at 50K, all unchanged
-
August 2026
- Correction: we had published the free tier as 1,000 subscribers and 12,000 monthly emails. It is 250 subscribers and 2,500 emails, cut during 2026. The old figure had been live behind a verified stamp
- Tier prices read by driving the subscriber slider: $19 at 1,000, $89 at 10,000, $319 at 50,000
- Added plan picker and verdicts
Sources & verification
Facts on this page were read from the sources below on the dates shown. Where a vendor does not publish a figure, we record it as not disclosed rather than estimating it.
- MailerLite pricing - checked 19 August 2026
Spotted something out of date? Email contact@everyany.one and we will re-check it. Corrections are logged on the page.