Brevo Pricing
- Marketing pricing
- $9/mo at the smallest
- Free plan
Brevo pricing starts at $9 a month, which is $108 over twelve months. There is a free plan.
Opens the vendor's own pricing page. Figures here were read from it on 19 August 2026.
Brevo pricing at a glance
| Entry price | Free forever plan; Starter from $9/month ($8 billed annually) |
|---|---|
| Smallest invoice | $9 a month, or $108 a year |
| How that is reached | Starter at $9 a month |
| Seat minimum | None on the entry plan |
| Free plan | Yes |
| Free trial | No trial offered |
| How it charges | subscription |
| Prices read from | The vendor's own pricing page |
| Last checked | 19 August 2026 |
Every Brevo plan and what it costs
Read from the vendor's own pricing page on 19 August 2026. Charged as subscription. No free trial is offered.
| Plan | Price | Billing | What it is |
|---|---|---|---|
| Free | $0 | per month | Unlimited contacts, 300 emails per day, Brevo branding |
| Starter | $9 | per month | $8 billed annually. From 5,000 emails per month, branding removable |
| Business | $18 | per month | $16 billed annually. Adds A/B testing, automation and multi-user access |
| Professional | $499 | per month | $449 billed annually. Higher volumes and advanced capabilities |
| Enterprise | Custom | Negotiated | – |
What Brevo actually costs over a year
A monthly price is not the same thing as a monthly contract. These are the plans above resolved both ways, per seat or unit where the plan is charged that way. Where a vendor quotes only a yearly figure it is divided by twelve rather than left out, and the Quoted column says which figure the vendor actually publishes.
| Plan | Quoted | Monthly | Over 12 months |
|---|---|---|---|
| Starter | per month | $9 | $108 |
| Business | per month | $18 | $216 |
| Professional | per month | $499 | $5,988 |
Cancelling Brevo, and getting money back
Read from the published Brevo terms on 18 September 2026. These are the terms, not legal advice: consumer law where you live may give you rights the terms do not mention.
| When you cancel | Cancelling schedules a downgrade to the Free plan at the end of the current billing period rather than closing the account. A yearly Professional plan has to be cancelled through support instead. |
|---|---|
| Changing mid-term | Brevo offers a pause of up to three months as an alternative to cancelling, and a paused subscription has to be resumed before it can be cancelled. |
| Your data afterwards | Cancelling does not delete any data; the account continues on the free plan. |
Brevo help centre, cancel your subscription ↗ · read 18 September 2026
Brevo pricing against its competitors
Compared on the smallest invoice each vendor will accept, not on the advertised per-seat rate. Where a product has a seat minimum, the figure below is the minimum times the rate, because that is the cheque you would actually write.
| Product | Cheapest paid entry | Free plan | Against Brevo |
|---|---|---|---|
| Brevo | $9 a month | Yes | This product |
| MailerLite | $12 a month | Yes | +$3 a month (+33%) |
| Mailchimp | $20 a month | Yes | +$11 a month (+122%) |
Which Brevo plan should you buy?
| Your situation | Recommended | Why |
|---|---|---|
| You have a large list you email infrequently | Free | Unlimited contacts and 300 emails a day. Because Brevo charges on sends rather than contacts, this suits big dormant lists better than any competitor. |
| You need Brevo branding removed | Starter | $9 a month, from 5,000 emails. The branding is the main reason to leave Free. |
| You need automation, A/B testing and several users | Business | $18 a month, and the tier where Brevo becomes a marketing tool rather than a sender. |
| You need marketing and transactional email from one vendor | Starter or Business | Both cover transactional sending, which avoids paying a second provider. |
| You email a small list very frequently | Consider MailerLite instead | Send-based pricing works against you here; contact-based pricing will be cheaper. |
The pricing model is the product
This is the only thing you really need to understand about Brevo. Contact-priced platforms charge you for holding a subscriber whether or not you ever email them. Brevo charges for the sending.
Work through a realistic case. A business with 50,000 subscribers emailing once a month sends 50,000 emails. On a contact-priced platform, 50,000 contacts is an expensive tier regardless of frequency. On Brevo, it is a send volume. The comparison inverts entirely if you email that list three times a week, at which point contact pricing wins.
So the question is not which platform is cheaper. It is how often you send.
Unlimited contacts on the free plan
The free tier allows unlimited contact storage with a 300-emails-per-day cap. That is unusual and genuinely useful: you can import a large list, segment it, build automations and test everything, paying nothing until send volume requires it. Very few platforms let you do that.
Transactional and marketing in one place
Brevo includes SMTP relay and transactional email alongside campaigns. For a small business that currently pays one provider for newsletters and another for password resets and receipts, that is a vendor removed. Larger senders usually still prefer a dedicated transactional provider for reliability, but the option being present is worth something.
Where the experience disappoints
The editor and templates are the weakest part, and anyone moving from MailerLite will notice. The interface also reflects a product that grew by addition rather than design, so finding a setting is less obvious than it should be. Judge Brevo on economics and breadth, not on polish.
Brevo questions, answered
- Does Brevo have a free plan or free trial?
- Brevo has a free plan. No free trial is offered.
- Can I self-host Brevo?
- No. Brevo is a hosted service only, so your data lives on the vendor's infrastructure.
Opens the vendor's own pricing page. Figures here were read from it on 19 August 2026.
What this profile is based on
Nobody here has used Brevo. This profile is desk research: prices read from the pages cited below, on the dates shown , from one primary source , with 2 captures taken by us . How we research a profile.
Where Brevo appears on this site
- Another profile Loops names it as a competitor
- Another profile MailerLite names it as a competitor
Counts pages on this site that name the product by choice - price guides, pricing question pages, deal records and other profiles. Category and directory indexes list everything automatically and are not counted.
Provenance and freshness
What has changed
-
August 2026
- Prices re-read; Starter is $9 a month from 5,000 emails, Standard $18 from 150,000 emails, Enterprise $499
-
August 2026
- Pricing verified, including the daily send cap on the free plan
- Added plan picker and verdicts
Sources & verification
Facts on this page were read from the sources below on the dates shown. Where a vendor does not publish a figure, we record it as not disclosed rather than estimating it.
- Brevo pricing - checked 19 August 2026
Spotted something out of date? Email contact@everyany.one and we will re-check it. Corrections are logged on the page.